Mulberry - Year of the Rooster

Graphic created to launch the Chinese New Year campaign in-store and online for Mulberry in 2017.

The Year of the Rooster graphic was inspired by typographic elements within the Mulberry logo and the colours celebrate the Chinese New Year Capsule Collection.

The Mulberry Rooster graphic was featured in Mulberry’s flagship stores in the UK, US and Asia.

Client: Mulberry
Head of Group Brand Creative: Jack Foreman
Art Director & Designer: Isabella Pepe

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